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Andreas and Chris Ehrlich belong to the

international elite of illusionists.

They

have been named “Magicians of the Year”

twice and delight young and old alike with

their unique brand of magic during their

tour. Shortly before the show in Stuttgart,

the Ehrlich Brothers talked about how

it all started, how they bring their ideas

to life and the technical wizardry behind

their spectacular shows.

Interview

trends in automation:

We’re sitting here on the set of your

show in Stuttgart. The sound check and lighting test are underway.

Three 40-tonne Megaliners are parked in the courtyard. And

tomorrow it’s on to the next city. You’ve enjoyed a rapid rise to

fame in recent years. Did you ever dream that you would one day

fill venues of this size?

Chris Ehrlich:

We started out with just a small magic set when

we were children. Never in our wildest imagination – though with

our illusions you need a pretty vivid imagination – would we have

believed that this would one day lead to such huge success. One

of the cornerstones of our success is our love of detail and the

determination to always do better. After every show we analyse

exactly how it went, eliminate potential for error and improve

our illusions wherever possible. Even though something may

look perfect, for us it is never one hundred per cent perfect. We

always want to try and make our shows just that little bit better.

Andreas Ehrlich:

For us it’s just the same as working in industry.

We also operate in a continuous improvement process, whether

it’s for small tricks or big illusions.

Your show begins in just a few hours. You seem very relaxed –

as does the entire crew. Yet everything here seems to involve a

great deal of technical effort. Are you familiar with all of the

technical details or are you ‘merely’ the artists who do all of the

creative work and leave the implementation side to your

co-workers?

Chris Ehrlich:

We are the architects of our productions and work

both in and on them – from the initial idea to the final technical

implementation. It’s always been that way. At home we used

to

The art

of illusion